5/27/11

Oscar Mayer Joins the Food Truck Craze



Ah, it’s one of the most iconic and easily recognizable vehicles on the road today.


The Wienermobile


The folks at Oscar Mayer have a fleet of seven of these most clever of rolling billboards, but now there is a new addition. Only this one is a bit different…


With a twist on the Food Truck craze that is sure to give Kogi and other gourmet Food Truckers a chuckle, Oscar Mayer has rolled out a 30-foot food truck with hot dogs to go! Celebrity Chef Tyler Florence took part in the rollout and the truck is currently on a 12 city tour in the Midwest. The company also is donating $50,000 to the Feeding America charity to mark the occasion.


If you are in the area, be sure to track that truck down and sample a dog…


Enjoy!

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