Who is Maurice Lacroix..?


In actuality the question should be “what is Maurice Lacroix?”

I can answer that in two words…

Swiss watch

With a history dating back to the 1961 opening of an assembly shop producing watches for third party brands, the company introduced the first Maurice Lacroix watch in 1975. International distribution ensued in the 80’s and growth has been steady ever since.

Maurice Lacroix (there is no individual with this name) has become known for their high quality movements, and deservedly so. These are first rate timepieces.

In terms of style, ML watches lean towards a somewhat retro look in their displays. There is also a lunar influence in many of the designs, as well as watches with moon phase indications. Some even bordering on a bit quirky…but if it fits your style…

Try the Starside collection for that celestial feel, or the Les Classique collection for understated elegance. Take a look and see what you like. It may be time for a Maurice Lacroix on your wrist..!